{"id":30125,"date":"2012-04-26T20:20:16","date_gmt":"2012-04-26T20:20:16","guid":{"rendered":"http:\/\/www.golf1.is\/?p=30125"},"modified":"2012-04-26T20:34:51","modified_gmt":"2012-04-26T20:34:51","slug":"per-persson%c2%b4s-view-on-iceland-as-a-golf-destination-the-swedish-experience","status":"publish","type":"post","link":"https:\/\/www.golf1.is\/en\/per-persson%c2%b4s-view-on-iceland-as-a-golf-destination-the-swedish-experience\/","title":{"rendered":"Per Persson\u00b4s view on Iceland as a Golf Destination &#8211; The Swedish Experience"},"content":{"rendered":"<p>A conference was held today by Golf in Iceland, at the Hilton Nordica Hotel in Reykjav\u00edk.\u00a0The subject matter of the conference was \u201eIceland as a golfing destination&#8221;. Among visiting guest speakers was Per Persson, Project Manager Golf &amp; Research from Tourism in Sk\u00e5ne, Sweden. He spoke a.o. about the \u201eSwedish experience&#8221; and what Sweden had done in order to attract golf tourists.<\/p>\n<div id=\"attachment_30129\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.golf1.is\/en\/2012\/04\/per-persson%c2%b4s-view-on-iceland-as-a-golf-destination-the-swedish-experience\/samsung-digital-camera-3630\/\" rel=\"attachment wp-att-30129\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-30129\" class=\"size-medium wp-image-30129\" title=\"Per Person Project Manager Golf &amp; Research\" src=\"http:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Per-1-300x225.jpg\" alt=\"\" width=\"300\" height=\"225\" srcset=\"https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Per-1-300x225.jpg 300w, https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Per-1-630x472.jpg 630w, https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Per-1.jpg 1024w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-30129\" class=\"wp-caption-text\">Per Person Project Manager Golf &amp; Research from Tourism in Sk\u00e5ne. Photo: Golf 1<\/p><\/div>\n<p>Per started his speech by saying that it was nice to be back in Iceland. Last time he had been flyfishing in Iceland and the next time he would definately bring his golfclubs. He said he loved Iceland and loved being in Iceland. \u00a0Iceland had really good quality golf courses&#8230; but what was maybe just as important was to feel warm and welcomed and have a nice meal after 18 holes. And then Iceland had special scenery, very close to the most populated towns.<\/p>\n<p>Peter has been working in the golf industry in the\u00a0southerm most part of Sweden,Sk\u00e5ne.\u00a0Sk\u00e5ne is Sweden\u00b4s hottest golf region. For example 70 golfcourses can be reached within a driving distance of \u00a01,5 hrs.<\/p>\n<p>According to KPMG\u00b4s 2011 report there are 454 golfcourses in Sweden. \u00a0That accounts for 1 golfcourse per 20.739 Swedes, which is an extremely high golfcourse\/per capita ratio, one of the highest in the world. Iceland currently holds the world record with 66 golfcourses i.e. 1 golfcourse per 4825 Icelander.<\/p>\n<div id=\"attachment_30134\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.golf1.is\/en\/2012\/04\/per-persson%c2%b4s-view-on-iceland-as-a-golf-destination-the-swedish-experience\/samsung-digital-camera-3631\/\" rel=\"attachment wp-att-30134\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-30134\" class=\"size-medium wp-image-30134\" title=\"SAMSUNG DIGITAL CAMERA\" src=\"http:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Skane-300x279.jpg\" alt=\"\" width=\"300\" height=\"279\" srcset=\"https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Skane-300x279.jpg 300w, https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Skane-630x587.jpg 630w, https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/Skane.jpg 773w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-30134\" class=\"wp-caption-text\">Golf in Sk\u00e5ne. Photo: Golf 1<\/p><\/div>\n<p>Well, back to Sweden. Most of the courses are in the southern part of Sweden. Sweden has alot of golfers that are known all around the world, for example <strong>Peter Hanson<\/strong>, <strong>Annika S\u00f6renstam<\/strong>, <strong>Henrik Stenson<\/strong>, <strong>Robert Karlson<\/strong> and <strong>Richard S. Johnson<\/strong>. \u00a0People are often surprises and ask how it\u00b4s possible to have such world class golf players from Sweden? \u00a0 The reason for this is that the Swedish Golf Federation has had in place a very good program for young talents. \u00a0Per said when he\u00b4s driving to work in Malm\u00f6 he can often see young golfers on their bikes with their clubs on the back riding to the next pracice areas or golfcourses.<\/p>\n<p>According to Per, Sweden and Iceland have alot in common &#8211; The countries are trying to do the same things, they are promoting the same thing and the golf season is pretty much the same length i.e. from April &#8211; October. \u00a0In the southernmost part of Sweden golfcourses are playable all year round but although Per said he played all year he said he wouldn\u00b4t want to sell Golf Trips to Sweden all year round. \u00a0Well by saying that he sparked interest at least in me to go and play golf in Sweden off season! \u00a0When you have played golf in the best possible condition it\u00b4s fun to say to have played golf in Sk\u00e5ne in December!<\/p>\n<p><em>So what do Iceland and Sweden have in common, a.o. these points, which Per mentioned were attractive about Sweden as a golfing destination:<\/em><\/p>\n<p>It\u00b4s easy to visit Sweden<\/p>\n<p>Well developed infra structure<\/p>\n<p>English spoken by all<\/p>\n<p>Tourism appreciated &#8211; tee times highly accessible<\/p>\n<p>A safe society<\/p>\n<p>2,5 hrs. flying time from London to Stockholm, Sweden \u00a0(3 hrs. flying time from London to Iceland)<\/p>\n<p>&nbsp;<\/p>\n<p>Golf toursists in Sweden (just like in Iceland) get:<\/p>\n<p>Good value for money 10\u20ac = 94 SEK \u00a0(167 ISK)<\/p>\n<p>Standard greenfee from 40\u20ac<\/p>\n<p>Standard lunch price from 8\u20ac<\/p>\n<p>Pint of beer 4\u20ac<\/p>\n<p>Accomodation from 60\u20ac per night<\/p>\n<div id=\"attachment_30137\" style=\"width: 310px\" class=\"wp-caption alignleft\"><a href=\"http:\/\/www.golf1.is\/en\/2012\/04\/per-persson%c2%b4s-view-on-iceland-as-a-golf-destination-the-swedish-experience\/vallen-mot-9an-mindre\/\" rel=\"attachment wp-att-30137\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-30137\" class=\"size-medium wp-image-30137\" title=\"vallen mot 9an mindre\" src=\"http:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/vallen-mot-9an-mindre-300x200.jpg\" alt=\"\" width=\"300\" height=\"200\" srcset=\"https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/vallen-mot-9an-mindre-300x200.jpg 300w, https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/vallen-mot-9an-mindre-270x180.jpg 270w, https:\/\/www.golf1.is\/wp-content\/uploads\/2019\/04\/vallen-mot-9an-mindre.jpg 540w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/a><p id=\"caption-attachment-30137\" class=\"wp-caption-text\">From Golf Course \u00c4ppelg\u00e5rden, near B\u00e5stad located at Bj\u00e4re peninsula, in Sweden.<\/p><\/div>\n<p>Transportation to and from golfcourses in Sweden is expensive which makes for that Sweden is only in 8th or 9th place as offering the most favorable golf packages.<\/p>\n<p>What attracts golfers to Sweden are the big golf competitions, which a well known in the golfing world, for example The Scandinavian Masters. \u00a0Scandinavia has despite all only 7% in the European Golf Tourism Market 2011 (Source IAGTO)<\/p>\n<p>What is good about the Swedish system is the\u00a0Citybreak system for efficient planning &amp; booking of a golftrip:<\/p>\n<p>Most Swedish golf clubs are connected to the GIT system<\/p>\n<p>Most hotels and accomodation are connected to Citybreak.<\/p>\n<p>According to Per you have two options as a tour operator or consumer when ordering a Golf Trip:<\/p>\n<p>1. Book packages directly from your computer<\/p>\n<p>2. Book packages traditionally via incoming agent<\/p>\n<p>In a span of 6 years the turnover from incoming golf tourists is Sweden had been moving upwards. In 2005 the turnover was SEK 21.660 and had increased to\u00a01.478.944,- in 2011. The turnover is picking up, but according to Per it takes time, one has to keep working, promoting and building connections.<\/p>\n<p>At last there is well worth mentioning one of the many interesting things that Per mentioned in his speach. That is about the competition which is held among the Sk\u00e5ne\u00b4s golfclubs for the best dish&#8230; since it scores high in any \u201efeel-good factor&#8221; of a Golf Club. The competition is called \u201eSk\u00e5ne\u00b4s B\u00e4sta Golfkrog&#8221; \u00a0The chefs a competing for a Golf Club have to prepare a compulory Swedish dish &#8211; the comptition is advertised and people judge and give grades from 1-8 about what they think is the best dish. \u00a0The winners \u00a0from the first competition compete again against each other in a 2nd competition, now infront of a jury \u00a0&#8211; and then the entry from the chefs is by choice. At the 2nd competition the best chef of a particular Golf Club restaurant in Sk\u00e5ne is chosen. What a magnificient idea and one well worth considering trying here in Iceland!!!\u00a0You can read more about the competition about the best dish in Swedish golfclubs by clicking <strong><span style=\"text-decoration: underline;\"><a href=\"http:\/\/www.golfkrogar.se\">HERE -WWW.GOLFKROGAR.SE<\/a><\/span><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A conference was held today by Golf in Iceland, at the Hilton Nordica Hotel in Reykjav\u00edk.\u00a0The subject matter of the conference was \u201eIceland as a golfing destination&#8221;. Among visiting guest speakers was Per Persson, Project Manager Golf &amp; Research from Tourism in Sk\u00e5ne, Sweden. He spoke a.o. about the \u201eSwedish experience&#8221; and what Sweden had done in order to attract golf tourists. Per started his speech by saying that it was nice to be back in Iceland. Last time he had been flyfishing in Iceland and the next time he would definately bring his golfclubs. He said he loved Iceland and loved being in Iceland. \u00a0Iceland had really good quality  <a href=\"https:\/\/www.golf1.is\/en\/per-persson%c2%b4s-view-on-iceland-as-a-golf-destination-the-swedish-experience\/\" class=\"read-more\">Read more<\/a><\/p>\n","protected":false},"author":3,"featured_media":30126,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[7],"tags":[],"class_list":["post-30125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news","cat-7-id"],"acf":[],"views":3011,"_links":{"self":[{"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/posts\/30125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/comments?post=30125"}],"version-history":[{"count":0,"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/posts\/30125\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/media\/30126"}],"wp:attachment":[{"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/media?parent=30125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/categories?post=30125"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.golf1.is\/en\/wp-json\/wp\/v2\/tags?post=30125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}